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Homely and Honey: The Perfect Combination

Updated: May 22, 2025

When we think of something cozy, something welcoming and pleasant, we think of home. The perfect combination, indeed, of a place providing comfort and warmth, where we feel safe, cared for, and content.

Now, when we think of something sweet, delicate, and syrupy, we think of honey. There is no other adjective more flattering, a sweet less cloying, or even a meal where honey cannot worm its way in. Honey, in its essence, is. a near-perfect sweet, capable of complimenting whichever meal you choose. Whether it be a bitter tea. or coffee, a replacement for refined sugar in recipes, or the perfect compliment to a warm batch of steaming rolls or pancakes, honey always hits the spot.


Courtesy of Sara Naranjo and Emilio Fajardo
Courtesy of Sara Naranjo and Emilio Fajardo

This is why this quaint finca in Jardín is, called Finca La Florida, in its essence, a perfect combination. It has just the right amount of family heritage and history. More than five generations of the Rojas family have maintained their beekeeping tradition alive. Even in the face of complications and a competitive market, they represent everything Colombians strive to be: resilient, gritty, and determined.

Not only is this part of their history admirable, but also that they have strived to introduce sustainable tourism as something cool and worthwhile. In their finca, they have a famous and successful beekeeping tour, where all visitors can learn about the magic of making honey.


Courtesy of Sara Naranjo, Emilio Fajardo
Courtesy of Sara Naranjo, Emilio Fajardo

They keep in mind the importance of teaching their visitors about nature, highlighting another part of their mission to spread consciousness about sustainability. They explain the fragile balance of nature, and how climate change is greatly affecting honey production. They make sure all their visitors leave with this knowledge on their minds.


Courtesy of Sara Naranjo, Emilio Fajardo
Courtesy of Sara Naranjo, Emilio Fajardo

And so, if you're seeking the perfect combination of comfort, warmth, and sweetness, this beekeeping tour is certainly worth a visit. It speaks of love towards one's roots and earth, something visitors cannot think of missing.

 
 
 

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